ASMR Branding
I was hired to create a header and multiple social media banners for a startup streamer. She is a fan of rose gold, sparkles, shine, and I worked with her to find the most balanced result. I created my own brushes for the bokeh effect on the banners. It was a lot of fun making this and playing around with texture design.
Starting off, she wanted a handwritten-style font so I found a few examples from the CC library that I believed would look best. I placed a test texture on them since she wanted a "gold foil" look to it and it would affect legibility.
After a font was decided on, I played around with various options for specific letters to find the best look for the logo. I wanted something that was well balanced, could be easily read at smaller sizes, and looked like it was written by the same hand.
Tweaking of the rose gold foil texture for the logo. Checking to see which pair was most legible over light and dark backgrounds. The bottom design was picked.
First test for a banner, the color was too dark for what she was going for but I really liked all the textures and brushes so this isn't too far off from the final product.
Added glitter/bokeh to the top and bottom. This was more along the lines of what she wanted (minus the too-dark background).
Final design for the Youtube banner. Did not have to change much from my design besides lightening the background. (Design was adjusted for other social media size requirements.)